Monday, 23 November 2009
Research in other culture's packaging
Isn’t it wonderful to live in a country where drunken panda-seals lounge on peanut snack packages sniffing beer? Well, not all Japanese packaging is that weird, but see for yourself. I concentrated on Japanese packaging design, because it seems to me really interesting and different to compare with other cultures.The earliest packaging was accomplished by wrapping a given object in whatever material lay at hand. The outcome often not adequate for storing and transporting the object, but might have been a beautiful shape, free of all excess and extravagance. The nature of these packages is their simplicity, functionality and beauty. As I found out from my research, Japanese characterizes as packaging born out of necessity meant to preserve food and make it easily portable. With rice as a principal crop, it was easy for farmers to wrap their eggs on a few wisps of rice straw. A material, whose strength and flexibility made it ideal for not only protecting the fragile produce, but also for enhancing their freshness. There are some examples below:
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